The AI platform benefit brokers grow with.
Enterprise-grade AI that automates your most time-consuming work, so you can serve every client to a higher standard at a fraction of today's cost.
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Trusted by leading organizations
Brokerages using TruHu include Acrisure, Alera Group, Arthur J. Gallagher, Brown & Brown, EPIC Insurance Brokers, GIS Benefits, The Hilb Group, Holmes Murphy, HUB International, IMA Financial Group, INSURICA, Leavitt Group, Marsh McLennan, McGriff, OneDigital, Patriot Growth Insurance Services, Professional Group Plans, Seubert & Associates, The Mahoney Group.
Story 01
Video coming soon
Hear it from the brokers who run on TruHu.
Short conversations with brokers on the platform: where they started, what their clients get now, and what changed.
The book, in numbers
- 340+
- Brokerages on the platform
- 5,200+
- Employer groups live
- 12,400+
- Benefit guides built
We get it — open enrollment is chaos.
Your team is putting in 10-hour days on outdated tools just to get every client's materials out the door. Every renewal starts with chasing down data and ends with hours of manual work to turn it into something a client sees.
Today
Chasing down the data
Data from 100+ sources.
- SBCs
- Rate sheets
- Carrier portals
- Plan documents
- Spreadsheets
- Email threads
- Last year's guide
Today
Hours of manual work
For every client, every renewal.
- Retyping plan tables
- Matching each brand
- Formatting the PDF
- Chasing client edits
- Starting over next year
Today
Output that suffers
Your top 10% get white glove. Everyone else gets what's left.
- Thrown-together PDFs
- Mismatched themes
- Patchwork data
- Clients left guessing
- No flipbooks
- No videos
- No presentations
TruHu's platform helps you harness this chaos to produce the highest-quality deliverables in a fraction of the time.
Our embedded AI allows you to make any change in plain English, build guides in bulk and translate them into 100+ languages in seconds. After you publish, it keeps working as a chatbot that reads each guide and answers employees' questions, so every choice is an informed one.
With TruHu
The data, gathered
AI reads your source documents and last year's builds, as they are.
- SBCs
- Rate sheets
- Plan documents
- Spreadsheets
- Scans
- Last year's guide
With TruHu
The work, automated
Agentic tools do the build: accurate, fast and your way.
- Plan tables filled from source
- Each client's brand applied
- Layout done for you
- Edits in plain words
- Next year starts here
With TruHu
The output, elevated
White glove for every client, not just your top 10%.
- Polished guides
- Their brand throughout
- Accurate plan data
- Answers on demand
- Flipbooks
- Videos
- Presentations
Source data in, deliverables out. Conversational control at every step along the way.
Upload anything
SBCs, rate sheets, scans and last year's guide go in as they are, so there's no cleanup before work starts.
Sorted automatically
Every file is read and filed by coverage, so each client's plans live in one place, not across inboxes.
Details extracted
Deductibles, copays and rates come straight from the source, so nothing is retyped or mistyped.
Saved for next time
Confirmed plans stay on the client's record, so updates and next year's renewal start here, not from scratch.
Built in their brand
Guides, sites and flyers come out in each client's brand, so your smallest group gets what your largest does.
What advisors are saying
I have another group that I just put on TruHu that they were so pumped about it. They took it and ran with it. Haven't done anything because they're like, nope, we've got this. We love it.
Emily F.Account Executive
Our products
AdvisorA personalized enrollment guide and benefits site for every client.
Built from the SBCs, rate sheets and plan documents you already have, in the client's own brand. Your team reviews it, then publishes.
- Benefits guide
- Benefits website
- Benefit flyer
- Employee Q&A
- Workforce
A text to every employee, and a record of who got it.
Messages reach a personal phone, with no app to install and no login. Every send leaves a per-person record, and anyone you couldn't reach is listed by name.
- Text and email campaigns
- Acknowledgments
- Per-person record
Sold separately. Start with either one.
AI saves time and money, but the expert never leaves the loop.
AI is great at processing huge amounts of information, organizing, and drafting. Human taste, validation, and care still belong to the expert.
What the AI does
Reads, sorts and extracts your plan documents, then drafts. Plan figures come from the source, not the model.
What your team does
Confirms the plans, edits anything, and publishes. Nothing reaches a client until they do.
How data is handled
SOC 2 Type II compliant. Employee sites use non-indexed links, with optional password protection.
See it on one of your own clients.
Bring the plan documents for a group you are renewing. We will build the guide on the call.